If you are an end user of access control, or a consultant attempting to help your clients determine the viability of your vendor, the upcoming ebook by Lee Odess is a must read. The Six Phase Changes Shaping Access Control.

Lee is the CEO and Founder of Group337. He also is a voracious researcher. learner, and student of the market. His book is officially announced on Wednesday and can be accessed at www.AccessControlBook.com . More information is on our resources page.

Lee was interviewed today, and you can listen to our conversation where he outlines the Six Phase Changes:

1. Market Research

2. Technology

3. Talent

4. Innovation Engines

5. Marketing

6. The IT! Factor

Notice you are not getting the bits and bytes. You are digging into how these companies should be organizing, designing, and deploying their business, process, and products to be a leader in the coming years. You may like a technology vendor’s use case today, but would it not be helpful to know how prepared they are for the future?

During our interview it became apparent, unlike other pundits in this industry, that Lee simply wants this to be a starting point for a great conversation, not a disparaging attack on any particular vendor. All the companies in this space can leverage this to understand themselves and their competitors.

Lee is also speaking as a morning keynote on Thursday, December 3, 2020 at Imperial Capital’s Security Investor Conference. You can learn more at Imperial Capital’s website. His keynote is entitled: An Industry Reshaped: The Impacts COVID and the other market trends are having on the Access Control Industry

Lee and I are having other conversations about a topic that I am increasingly having with our community leaders: Uncertainty. Stay tuned for more conversations between us in the near future.